Hypebeast -
14 Aug 2026 07:44

SummaryInstagram replaced its iconic cursive text-logo with a bolder half-cursive, half-print design.The refresh introduces three custom typefaces - Instagram Sans, Instagram Pen and Instagram Mono - for global rollout.Users criticized stylized letters like "g" for looking like "Instagzam," prompting response from Adam Mosseri.Instagram has officially retired the signature cursive wordmark that defined its visual identity for the past decade. Unveiled as the app's first major...
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